Signage Gone Wrong: Why DIY Signage is a Bad Idea?

 

Does your business need new business signage? Are you considering a DIY one to save costs? Well, hold that thought! You might have seen countless DIYs work but believe us when we say this, 'a DIY signage isn't the right move.'

Still not convinced? This post will change your mind.

Signage Designing is Extensive

As simple as it may sound, designing your signage isn't easy at all. While designing, you need to look into countless things to ensure every aspect mirrors perfection. From the colors to the text to the letter placement, screwing up even a minor detail will affect the final result.

Moreover, you need various equipment and tools for designing. Usually, when sign companies design business signs, they use designing software for a rough sketch and then use multiple materials and labor to bring those designs to life. If you're thinking about DIY signage, don't, because chances are you don't have the right equipment, plus it will take you a long time.

DIY Signage Looks Unprofessional

One of the first things a customer will notice when they visit your business is your signage. If your signage is attractive, you can effortlessly attract numerous customers to your business. However, when businesses DIY their signage, they lose the edge their business sign offers.

That's because you're not a professional or signage expert, so chances are your DIY signage won't turn out that good. Unfortunately, this can affect your business as customers assume your brand is unprofessional, eventually forming a bad brand reputation on prospects.

They Ruin Brand Image

 

As mentioned above, your signage is one of the first things visitors will look at. A survey shows that 76% of customers will only visit a store they’ve never visited before, if its signage looks appealing.

In addition, 25% said they'd be hesitant to visit a store with a poorly designed signage. These statistics make it clear that customers judge businesses by their signage and steer clear of the ones with unappealing ones.

So, don’t try to DIY your signage as it can damage your brand and even cause your customers to opt for your competitors.

Instead, reach out to a professional sign company Orange County, CA, to help you. If you're looking for one, contact Anaheim Signs.

Anaheim Signs is one of the top sign companies in Orange County, CA, with exceptional experience in designing business signage and installation.

Reach out to their professionals to get your signage designed. or email: quotes@anaheimsigns.com